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9. Consider your audience

As introduced in unit one, research in the voluntary and community sector has a variety of uses and purposes, therefore, when presenting and disseminating research findings, one must consider the audience they are presenting to. Potential readers of research findings may include:

  1. academics
  2. board members, managers and staff
  3. service users
  4. funders

It is important, then, that one adopts an appropriate approach to presenting their research. The following links offer an insight into some of the possible ways in which one might present data.